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NerdWallet Marketing Channels

Marketing Channels

NerdWallet Marketing Channels 

Landing Pages / Social

As a visual designer at NerdWallet, my role focused on working cross-functionally with marketing stakeholders, engineers, copywriters, and other designers to elevate consumer-facing initiatives through visual consistency and creative strategy. Projects included landing pages to promote product launches and campaigns, photography assistance, and illustration. I partnered with our design system team to create marketing modules for desktop and mobile, which in turn increased efficiency and iteration through a landing page builder. I also led the full design process with our social team (kick-offs, project management, prioritization, and reviews) to create quick turn assets for brand and content campaigns.

 
 
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Spot illustrations designed for Auto Insurance & Retirement Advisory product landing pages.

 
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Established set of repeating landing page modules consistent with use cases, grid system, spacing and typography partnered with our design system team.

 
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